{"id":2051,"date":"2024-09-09T20:15:36","date_gmt":"2024-09-09T18:15:36","guid":{"rendered":"https:\/\/metaphoremagazine.com\/?p=2051"},"modified":"2024-09-10T00:10:24","modified_gmt":"2024-09-09T22:10:24","slug":"luxury-group-and-sothebys-unveil-a-groundbreaking-partnership-iconic-pieces-extraordinary-experiences","status":"publish","type":"post","link":"https:\/\/metaphoremagazine.com\/fr\/luxury-group-and-sothebys-unveil-a-groundbreaking-partnership-iconic-pieces-extraordinary-experiences\/","title":{"rendered":"Luxury Group and Sotheby\u2019s Unveil a Groundbreaking Partnership: \u201cIconic Pieces. Extraordinary Experiences\u201d"},"content":{"rendered":"

In a historic first for the world of hospitality, Luxury Group<\/a>, a part of Marriott International,<\/a> has formed a revolutionary alliance with Sotheby\u2019s, the renowned auction house, under the name \u201cIconic Pieces. Extraordinary Experiences.\u201d This unprecedented collaboration merges two unparalleled worlds of luxury: high-end accommodation and the auction of precious items, offering travelers and collectors experiences that transcend the ordinary.<\/p>\n\n\n\n

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Luxury Group, which includes prestigious hotel brands such as The Ritz-Carlton, St. Regis Hotels & Resorts, Bvlgari Hotels & Resorts, and JW Marriott, is set to present one-of-a-kind travel offers to Sotheby\u2019s global clientele. These specially crafted itineraries are inspired by Sotheby\u2019s luxury auctions, showcasing collectible items like jewelry, fashion, watches, and fine spirits. The partnership promises art-inspired itineraries and exceptional experiences, uniting both brands in their mission to redefine luxury for the modern traveler.<\/p>\n\n\n\n

\u201cHospitality is an art form,\u201d says George Hammer, Global Head of Luxury Marketing at Marriott International. \u201c\u2018Iconic Pieces. Extraordinary Experiences\u2019 blurs the lines between tangible and intangible luxuries, combining world-class travel with collectible treasures to create truly memorable moments.\u201d<\/p>\n\n\n\n

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The launch of this collaboration will offer customized experiences for Sotheby\u2019s collectors, who will have the opportunity to bid on exclusive itineraries through Sotheby\u2019s Sealed, an online auction platform. Highlights include \u201cWhiskey Reverie\u201d from The Ritz-Carlton and \u201cAlexander McQueen Discovery\u201d from EDITION Hotels, an exploration of the iconic designer\u2019s legacy. These curated experiences are designed to provide a refined blend of craftsmanship, tradition, and modern luxury.<\/p>\n\n\n\n

Additionally, the collaboration will feature exclusive masterclasses for VIPs of both brands. The inaugural \u201cWhiskey & Watches\u201d event at The Ritz-Carlton New York, NoMad, will offer an in-depth look at rare American whiskies and a select collection of timepieces. This will be followed by a jewelry masterclass at the newly renovated St. Regis New York, highlighting Sotheby\u2019s Important Jewels auction within the elegance of the hotel\u2019s Presidential Suite.<\/p>\n\n\n\n

To complement these events, Luxury Group and Sotheby\u2019s will develop a collaborative content series aimed at inspiring a desire to explore the extraordinary. Through short-form videos, they will showcase the artistic and cultural elements of Luxury Group\u2019s hotels, vibrant art scenes of global destinations, and curated travel recommendations, all available on Sotheby\u2019s platforms.<\/p>\n\n\n\n

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El\u00e9onore Dethier, Sotheby\u2019s Global Head of Partnerships, expresses her excitement about the partnership: \u201cBy combining Sotheby\u2019s expertise in unique collectibles with Luxury Group\u2019s world-class hospitality, we are setting a new benchmark in luxury experiences. This collaboration is a tribute to the intersection of luxury, culture, and hospitality, offering connoisseurs a unique way to engage with Sotheby\u2019s in an immersive manner.\u201d<\/p>\n\n\n\n

With this innovative collaboration, Luxury Group and Sotheby\u2019s are redefining luxury, creating unforgettable journeys and offering exclusive access to some of the world\u2019s most coveted treasures.<\/p>\n\n\n\n

To see more articles related to this topic, follow this link<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"In a historic first for the world of hospitality, Luxury Group, a part of Marriott International, has formed…","protected":false},"author":37,"featured_media":2052,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[1061,1052,1056,1063,1053,1054,1058,1059,1055,1051],"class_list":{"0":"post-2051","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-travel","8":"tag-bespoketravel","9":"tag-collectibles","10":"tag-exclusiveauctions","11":"tag-highendtravel","12":"tag-iconicpiecesextraordinaryexperiences","13":"tag-luxurygroup","14":"tag-marriottinternational","15":"tag-rarecollectibles","16":"tag-sothebys","17":"tag-travelexperiences"},"_links":{"self":[{"href":"https:\/\/metaphoremagazine.com\/fr\/wp-json\/wp\/v2\/posts\/2051","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/metaphoremagazine.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/metaphoremagazine.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/metaphoremagazine.com\/fr\/wp-json\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/metaphoremagazine.com\/fr\/wp-json\/wp\/v2\/comments?post=2051"}],"version-history":[{"count":2,"href":"https:\/\/metaphoremagazine.com\/fr\/wp-json\/wp\/v2\/posts\/2051\/revisions"}],"predecessor-version":[{"id":2058,"href":"https:\/\/metaphoremagazine.com\/fr\/wp-json\/wp\/v2\/posts\/2051\/revisions\/2058"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/metaphoremagazine.com\/fr\/wp-json\/wp\/v2\/media\/2052"}],"wp:attachment":[{"href":"https:\/\/metaphoremagazine.com\/fr\/wp-json\/wp\/v2\/media?parent=2051"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/metaphoremagazine.com\/fr\/wp-json\/wp\/v2\/categories?post=2051"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/metaphoremagazine.com\/fr\/wp-json\/wp\/v2\/tags?post=2051"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}