Swarovski’s Wonderland Elegance: 2024 Collection

Swarovski and Disney join forces once again to unveil a captivating collection inspired by Disney’s Alice in Wonderland. This exquisite collaboration, spanning jewelry and home décor, captures the essence of the beloved characters with Swarovski’s unparalleled crystal craftsmanship.

Disney Alice in Wonderland Jewellery Collection: A Symphony of Colors and Elegance

Embark on a journey through Wonderland with the Disney Alice in Wonderland themed jewelry collection by Swarovski. Vibrant crystals, reflecting light from every angle, adorn charming asymmetric earrings, a floral motif ring, and pavé necklaces. The collection also features a dazzling mushroom pendant with accumulated round crystals and a central dancing stone, all set in high-shine rhodium-tone plating. These technically intricate pieces showcase Swarovski’s limitless creativity, epitomizing character and captivation. Enhancing the collection is a decorative sticker set crafted from Swarovski’s unique Crystal Fabric, perfect for embellishing a variety of styles.

Disney Alice in Wonderland Home Collection: A Whimsical Wonderland in Crystal Form

Bring the magic of Wonderland into your home with Swarovski’s Disney Alice in Wonderland Home Collection. Meticulously detailed crystal figurines of Alice, the Mad Hatter, the White Rabbit, the Cheshire Cat, and the Caterpillar come to life in a rainbow of vibrant colors. A showstopper in this collection is the Tea Party, a limited-edition centerpiece hand-set with over 44,500 precision-cut crystals using Swarovski’s signature Pointiage® technique. Alice, the Mad Hatter, the White Rabbit, and the Caterpillar – transformed into a beautiful butterfly – playfully adorn a stack of teacups and a teapot. This masterpiece, taking 277 hours to perfect, is limited to only 200 pieces globally, showcasing Swarovski’s artistry and celebrating the enchanting world of Alice in Wonderland.

A Wonderland of Disney Magic: Celebrate the Spirit of Disney’s Iconic Characters

This collection celebrates the irresistible spirit of Disney’s iconic characters, reimagining Alice in Wonderland and her friends with impeccable crystal savoir-faire. Alice’s charm is captured in exquisite merchandise with incredible vivacity and attention to detail. Fall down a rabbit hole of gifts perfect for any Alice in Wonderland fan.

Wearable Pieces Full of Whimsy: Experience the Magic of Disney with Swarovski

Wear the wonder with this uniquely enchanting Disney-inspired range of Alice in Wonderland accessories. Delicate details make them the perfect gift idea or favor, with our bespoke dancing stone technique, pavé settings, and rhodium-tone lacquered elements. A charming collection that stays true to Disney’s fantastical animation, yours to own and cherish.

The Magic of Disney: Swarovski x Disney Collection

The Swarovski x Disney collection exudes magic and wonder, capturing imaginations and bringing the studio’s most-loved characters to life. Each Disney favorite has been meticulously crafted with signature Swarovski savoir-faire.

For Press Inquiries, Please Contact:

Head of Marketing Goncalo Pinto Da Costa goncalo.pintodacosta@swarovski.com

PR Executive Tegan Whitfield tegan.whitfield@swarovski.com


Masters of Light Since 1895

Founded in 1895 in Austria, Swarovski is a global leader in designing, manufacturing, and selling the world’s finest crystals, Swarovski Created Diamonds and zirconia, jewelry, accessories, and home décor. With approximately 6,600 points of sale in over 150 countries, Swarovski embraces sustainability, diversity, and self-expression. The Swarovski Foundation supports charitable organizations, fostering positive environmental and social impact.

For more information, please visit Swarovski Official Website.

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